Category: Business

The Evolving Four P's of Marketing

I'm sure you remember sitting in your marketing class in college when your instructor blurted something about the Four P's of Marketing. If you were not paying attention or sometimes missed class that...

Succeeding With Internet Marketing

One of the most stunning developments of the internet has been the fact that commerce online has succeeded beyond even the wildest of positive expectations. While most people assumed the convenience of purchasing...

Enjoyment of Business

Being in business is like living itself. When one is in business, one encounters many things, including a few moments of enjoyment, pleasure, or happiness. Many times there is destruction, panic, desperation, or...

Product Marketing in the Virtual World

With enormous progress of the World Wide Web, the concept of markets has changed drastically. Markets are no longer restricted to a certain territory or piece of land. In fact the WWW has...

Investing In Healthcare

The baby boom cohort has changed the world in which we live and the lens through which we view it. The aging of this cohort (roughly one third of the population) will continue...